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SWOT Analysis Template

This analysis aims to know the strengths, weaknesses, opportunities and threats of a company, in order to have a general perspective about the company before taking the next steps.

Buyer persona template

It is a model in which a fictitious person is created to represent our potential client, considering demographic, geographic and psychographic data. For the same project there can be several.

SEO report template

Template to keep track of SEO actions, from setting objectives, defining KPIs and spaces to carry out monthly monitoring of the organic positioning of the company’s website.

Market survey

Through the combination of two models to study the macroenvironment and the microenvironment. The PESTEL: political, economic, social, technological, economic and legal factors; as well as Porter’s forces, to understand the situation of a company.

Customer journey

Model that helps us understand a customer’s journey and all its points of contact with the brand, through the stages of discovery, consideration, purchase decision and loyalty. Empathy tool that improves the user experience.

Editorial schedule

Template to keep track of a company’s publications and the topics it addresses through different media such as its website, the corporate blog and its social networks. Collaborative tool for copywriters and design teams.

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