Privacy policy

Privacy policy

In accordance with the Mexican Federal Law on the Protection of Personal Data Held by Private Parties, when using or registering at https://www.letraslaetas.com (the “Website”) and/or its social networks, you accept that the processing of your personal data is regulated by this Comprehensive Privacy Notice.

In this Comprehensive Privacy Notice, the word “you” or “owner” refers to any person who uses or registers your personal data on the Website and/or its networks social.

I Identity and address of the person in charge: Paulina Isabel de la Vega Aguado, with address at Moras 1108, Colonia Florida, Álvaro Obregón, 01030, Mexico City, Mexico.

II Information collected from the owners: The following categories of personal data will be processed: (a) identification data; and (b) contact details.

III Unsolicited data: We are not responsible for any personal data that you voluntarily post on social networks, comment sections and/or any description form of particular situations of the Website. Such data is not required, desired, or monitored. You are solely responsible for the unsolicited publication of your personal data or that of third parties. We recommend that you be careful and responsible about all the personal information that you provide in any of the aforementioned means.

IV Purposes of data processing:

Primary or original purposes. (a) To identify you; and (b) provide you with the services offered by the Website and locate you for any matter related to them.

Analogous purposes. (a) Interact with you in different electronic media, including social networks or the Website blog, in which you voluntarily participate or contact us.

Derivative or secondary purposes. (a) Statistical purposes (without personal data processing) and; (b) Marketing, advertising and commercial prospecting purposes.

In case you do not want us to treat your data for derived or secondary purposes, please send us an email to: contacto@letraslaetas.com

V Data protection on the Website: You are informed that the Website has the physical and technological measures to effectively protect your data. However, this protection cannot be guaranteed in the event of problems with the owner’s connection, so it is possible that there may be violations that do not depend on the Website and said risk is assumed by you.

Similarly, you are responsible for handling any account or registration password generated from the Website with due confidentiality.

VI Means to limit the use or disclosure, to exercise ARCO rights and to revoke your consent to the processing of personal data: The only means of contact to exercise ARCO rights (access, rectification, cancellation or opposition of your personal data), right of revocation of consent, or any other matter related to your personal data is the following email address: contacto@letraslaetas.com

The owner or her legal representative may request access, rectification, cancellation or opposition to the person in charge at any time, regarding the personal data that concerns him.

The request for access, rectification, cancellation or opposition must contain and accompany the following:

  1. The name of the owner and address or other means to communicate the response to your request.
  2. The documents that prove the identity or, where appropriate, the legal representation of the owner.
  3. The clear and precise description of the personal data with respect to which one seeks to exercise any of the aforementioned rights.
  4. Any other element or document that facilitates the location of personal data.

The request for any of the aforementioned rights will be answered within a period not exceeding 20 business days, counted from the date it is received in the email contacto@letraslaetas.com, so that, if appropriate, it becomes effective within fifteen days following the date on which the response is communicated.

The person in charge may deny access to personal data, or to make the rectification or cancellation or grant the opposition to the treatment thereof, in the following cases:

  1. When the applicant is not the owner of the personal data, or the legal representative is not duly accredited to do so.
  2. When the applicant’s personal data is not found in your database.
  3. When the rights of a third party are violated.
  4. When there is a legal impediment, or the resolution of a competent authority, that restricts access to personal data, or does not allow their rectification, cancellation or opposition.
  5. When the rectification, cancellation or opposition has been previously made.

You are aware that for certain purposes, the revocation of your consent may imply the suspension of any of the services offered by the Website.

VII Data transfers: Your personal data will not be shared or disclosed to third parties (there will be no data transfer), but may be sent to managers for carry out any of the purposes indicated in point 4 above. Said managers have a contractual relationship with the person in charge and are obliged to comply with the provisions of this comprehensive privacy notice.

VIII Interaction with other entities or electronic platforms: When interacting with the Website, you may use other platforms such as Facebook, Twitter, Pinterest, LinkedIn, video conferencing tools, among others. Each of these platforms has its own privacy notice, so they will be “responsible” for the processing of your personal data, without this implying the transfer or referral of personal data. The processing of your personal data by these entities or platforms may be subject to the legislation of other jurisdictions.

IX Use of Cookies and Analytics: In order to improve your experience on the Website, “cookies” and/or databases may be used. local data “BDL”. For purposes of this Comprehensive Privacy Notice “cookies” and “BDL” will be identified as the information text files that a website transfers to your computer’s hard drive in order to store certain records and preferences. “Cookies” and “BDL” will be used to better understand your interaction with the Website and the services provided. Through the use of “cookies” or “BDL” the owner is not personally identified, only his computer.

For its part, through the Google Analitycs tool, your behavior on the Website is monitored to understand your experience and detect areas for improvement, as well as to store information about the IP address, time navigation, duration of interaction time on the Website, sections consulted, Internet pages previously accessed and the type of browser used. This information does not identify you personally but only captures the flow of navigation.

Likewise, the “SmartLook” tool will be enabled, which will record interactions on the Website, in order to improve its flow without personally identifying any owner.

X Modifications to the privacy policy: The person in charge may modify the content of this privacy notice at any time. Any modification to it will be communicated by publishing the date of the last modification to this privacy notice in the corresponding section of the Website.

There will be no responsibility for the person in charge if you do not visit this privacy notice to know its content and the modification(s) that are applied from time to time. For your security, review the content of this privacy notice at all times in the corresponding section of the Website.

XI Acceptance of the Comprehensive Privacy Notice: This Comprehensive Privacy Notice represents the valid agreement between the owner and the person in charge. If any owner uses any of the services offered on the Website, it is understood that he has read, understood and accepted the terms of this comprehensive privacy notice. In the event that any holder does not agree with the terms of this privacy notice, he must notprovide any type of information or use the services offered by the Website.

XII Notifications: In accordance with the Federal Law of Administrative Procedure, notifications, subpoenas, summonses, requirements, request for reports or documents and administrative resolutions Final decisions must be made exclusively through the electronic means of communication indicated in point 6 of this Comprehensive Privacy Notice.

Once this Comprehensive Privacy Notice is published on the Website, it will come into force automatically.

LAST MODIFIED: 05/17/2021