Features
The program consists of seven modules and can be taught in the workshop modality, with a duration of seven sessions. It can also be given as an express course, in a single session.
Requirements:
- Have at least one complete manuscript.
Modalities:
- Workshop, simultaneous face-to-face or online, once a week
- Course, simultaneous face-to-face or online, a single day
Duration:
- Workshop: 7 sessions of 1.5 hours
- Course: 1 session of 6.5 hours, with a break of 30 minutes
Level:
Beginning or intermediate in writing and design tools.
Price:
- 6,900 MXN per participant
Features
• Manuscript format
• Text processors
• Style correction
• External feedback
• Incorporation of changes
• Final version of the manuscript
• Presentation of the original
• Textual genres
• Narrative structures
• Gender categorization
• Layout tools
• XHTML language and CSS style tagging
• Royalty free images
• Interactive resources for ebook
• Epub file editors
• Professional design tools (InDesign and Acrobat Reader)
• Design tools for non-designers
• Royalty-free image banks
• Selection of the best images
• Design recommendations
• Personalized covers with design and illustrations
• Front page based on a template
• Printing formats (pdf)
• Ebook formats (epub and mobipocket)
• Change from one format to another
• Selection of digital points of sale
• Configuration of payment accounts
• Printing of the first copies
• Identification of interested publics
• Book presentations
• Selection of promotion channels
• Ad implementation
• Expectations and reality
About the workshop teller
Paulina de la Vega has a degree in Hispanic Language and Literatures from UNAM, and is currently studying for a master’s degree in Marketing and Advertising. She has more than eight years of experience in the field of digital marketing. She specializes in SEO and content marketing.
About this course
In this ebook and printed book course you will learn about the process of creating a book, from the moment your idea has been embodied in a manuscript until it reaches a physical object or a digital product for which you can obtain royalties.
Objective
Define the concepts and show some tools for text processing and image design, so that the student can produce a book by himself.
Who is it for?
- Freelance writers
- Companies wishing to publish ebooks
- digital marketing professionals
- Entrepreneurs wishing to sell ebook services
Deliverables
- Reference readings
- Manual of steps to follow to create an ebook
- Professional tools tutorial
- Non-designer tools list
Requirements
- Laptop
- Knowledge of collaborative work platforms in the cloud
- Good writing
- Fast learning
- Accounts at Google, Amazon and Apple (preferred)
FAQ
Here we answer the most frequently asked questions about our ebook course. In case you have a question that is not in the following list, you can write us and we will answer you in one business day.
We have two modalities: workshop and course. Both are imported simultaneously.
The workshop modality aims to work on a real project. The sessions are spaced for a week so that the student can work on his project according to the topics seen in the program. Each session questions about this project will be resolved. Also, the workshop teller will be available through email to answer specific questions.
The express course modality is given in a single day. Although you can also see a real case as an example, the duration does not allow you to work on the project as you would in a workshop. This modality lasts one day and has a 30-minute break.
We have both options. In the case of face-to-face courses, they can be taught at our facilities or at our client’s offices. In the case of online courses, a link to connect to a video call is sent to the group.
Whether you take a face-to-face course or an online one, the sessions are taught simultaneously. The workshop teller is present, either in our offices or in the client’s offices; Or, she is present in a video call simultaneously, while she or the students are also connected. The simultaneity allows to solve doubts quickly, since the student can raise them at the time of teaching the topic.
We are located in Mexico City, in Colonia Florida. Our facilities have accessibility for people in a wheelchair. The workshops are given in a room with capacity for 20 people. We have a parking space for 10 cars, subject to availability on the day the session is held.
For an additional cost that is calculated according to the size of the group that we are going to receive, we offer:
- Cafe service: Unlimited coffee or tea and cookies.
- Lunch service: Includes the stew of the day, natural fruit water and dessert.
Unlike the majority of courses that are offered online, this one is simultaneous. Knowledge is public and can be found for free on the Internet, what cannot be consulted so easily is a person who resolves our doubts about specific problems.
Digital platforms experience changes in their algorithms daily, so courses that have already been previously recorded lose their validity very quickly.
In this sense, we are different because we offer a simultaneous workshop or course that guarantees solving the particular concerns of our students, and we work from the first session on real cases.
We have special plans for companies and large groups.
